Maryferi Design
Experience Design – Products that endure, experiences that connect.
Who am I?
¡Hola! I’m Fernanda, an Industrial Designer with a passion for Experience Design. My work is driven by the belief that great design starts by understanding people, to create products that are not only functional but also memorable and meaningful.
I believe every product has the potential to build a genuine connection with its users. When that happens, the product completes a cycle that benefits everyone involved and contributes to a more sustainable and circular economy.
We all deserve great design.
What I do
Industrial Design
I specialize in developing tangible solutions. From conceptual 3D models to technical production. My goal is to bridge the gap between human needs and responsible manufacturing.
UI / UX Design
Creating digital experiences through a rigorous user-centered methodology. I focus on accessibility, clarity, and radical utility. I design systems that simplify complexity without compromising ethical standards.
Service Design
Designing systems that work for people, not just for efficiency. I focus on creating sustainable service infrastructures that solve complex problems through empathy and strategic logic. My goal is to build non-extractive interactions that foster community and long-term value.
Food Design
Designing the full cycle of the culinary experience. I apply UX methodologies to optimize kitchen ergonomics and tools to service flows in restaurants. I strip away the unnecessary. Helping people connect with food through better-designed environments and honest processes.
Experience Design
Why focus on the experience?
Good user research builds meaningful connections between people and products, encouraging long-term care and use. A well-designed experience engages our senses and emotions, often in subtle ways, to create satisfaction while reducing mental and physical effort. This balance is the foundation of ethical, functional, and truly valuable product development.
Fernanda Jasso
Maryferi Design 